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New Ad Campaign for Hotline on Gender Segregated Buses

While Minister of Transportation Israel Katz continues to delay his decision on whether publicly-funded gender segregated bus lines can continue to operate, NIF is funding and organizing an ad campaign on those same segregated buses, together with a coalition of grantees including Kolech – Religious Women's Forum.  The ads advertise the new hotline to which Orthodox women can anonymously report instances of abuse and discrimination.

Women boarding the back of gender segregated buses this morning in Jerusalem read an ad about Kolech's new hotline.

The ads provide women boarding the back of the gender-segregated buses in Jerusalem with the number and e-mail of the hotline.  The ads say, "Were you a witness to or a victim to discrimination or forced segregation on a bus or any other public place?  You now have somewhere to turn and somebody to help.  Secrecy guaranteed."  The ad also appears on street billboards in Jerusalem and leaflets are being distributed in ultra-Orthodox neighborhoods by young female Orthodox student volunteers from Ela, an organization opposed to sexual harassment.

You can still weigh in on the bus decision by clicking here to contact Minister Katz.

Young women Orthodox volunteers distribute leaflets about the hotline in utra-Orthodox neighborhoods.


$250 million to Israeli social change groups since 1979.